Listen To Our Podcast: "Real Estate Interrupted"
Download and listen to a new episode weekly to see what's happening in the world of real estate sales via competitive bidding!
Available on Apple Podcasts. Click here to listen!
We Buy Too!
Need cash today? We buy homes, equipment, cars, trucks, and personal property. Receive an offer!
No Desire/Time to Renovate or Remodel
Many of our clients are told by Realtors that they need to remodel or renovate their homes prior to listing them. In some cases, this is easily accomplished, but in many cases our sellers do not want to take the time, effort, energy or money to do these tasks. We will never pressure you into doing something that you are not comfortable doing, and we have plenty of buyers that are more than willing to purchase and pay market value for your property in its current condition. We look forward to earning your trust, and showing you how we can market and sell your property on your terms and your comfort level.
Schedule an Appointment/Consultation
Broker Referral Programs
For many years, Nicholls Auction Marketing Group has worked in partnership with thousands of real estate brokers and sales associates. Every year we pay hundreds of thousands of dollars to Realtors who refer listings to us or who pre-register successful buyers.
We happily pay a portion of our commission to any Realtor who pre-registers and represents their client as the successful buyer. There are strict rules and guidelines that must be followed, so please read the Broker Participation Form carefully before you fill it out and submit.
The most lucrative service that we provide for Realtors is the referral program. The Realtor maintains total ownership of the listing, and simply brings us in as their partner to meet the client’s goals. Our award winning marketing team handles all aspects of the advertising, marketing and promotion, all the while keeping your name and logo front and center with ours as you maintain the relationship with your client. The many Realtors that we have worked with over the years walk away happy and thankful, and we would love to add your name to that list!!
Downsizing & Simplifying
We understand that life takes us through many different stages, and several of our team members have traveled this same road and can empathize with this season of life. There comes a time in our journey where it is time to downsize from ones existing home and simplify your lifestyle into a more manageable home. Our entire team stands ready to make this process simple and stress free, and can draw on our several decades of assisting people in your exact situation. We can offer advice and counsel with all preparations for your move and, of course, put our award winning marketing and sales processed into place in order to maximize exposure and profits. We look forward to the opportunity to earn your trust while helping you accomplish your goals during this transition time.
Timber Land
Several of our team members have a rich and cherished history in the timber industry. We take great pride to understanding this specialized real estate asset class, and we have had the privilege to orchestrate many highly successful timber land events in past 50+ years. Our award-winning marketing department has the tools, processes and expertise to target market the proper qualified potential buyers for your property. Through our extensive network and relationships, we can assist you with every detail related to the forestry industry in order to maximize the final sales price. This type of real estate needs a specialist to properly market it, sell it and close it, and we stand ready to earn your trust while helping you accomplish your goals.
Rental Portfolios
Whether your rental/investment portfolio is 2 properties or 200 properties, we are up to the task of assisting you into turning these real assets into cash. You have been diligent in planning your work, and now it’s time to allow us to help you to work your plan. You have maintained and managed these properties, and we are ready to take the burden off of you and help you enjoy the fruits of your labor. We have the option of conducting on site events at each property, or we can sell all of your properties in a controlled setting at a single sit down event. Of course, in addition to live bidding, we always offer real time online internet bidding, so that everyone has a chance to participate. Our time-tested and proven approach to this special type of real estate class, is the perfect way to gain maximum exposure and profits for you and your family. We look forward to the opportunity to earn your trust while helping you accomplish your goals with these investment properties.
Commercial/Industrial Properties
Over our many years of business, we have had the opportunity to sell a large quantity of commercial and industrial real estate. Whether it is commercially or industrially zoned land or buildings, our award-winning marketing team will target market and attain the proper pool of interested and qualified buyers. This special asset class MUST be handled differently than any other type of real estate, and we understand this and put detailed and goal oriented plans in place that will maximize dollars while taking the pressure and burden off of you. We also take great pride in the fact that we have established wonderful working relationships with high quality commercial/industrial real estate professionals, and have partnered with them many times to help them with their existing projects. We look forward to the opportunity to earn your trust while helping you accomplish your goals in the marketing and sale of this valuable asset.
Land and Farms
Our company is rooted in the land and farm business. Land and farms hold a near and dear place in our hearts, and we understand the challenges, opportunities and strategies in the marketing and sale of these properties. Several of our team members have a background in the land and farming industry, and our award winning marketing team specializes in reaching out to the potential interested parties for this special asset class. You cannot market land and farms like you would a residential or commercial property. We understand this, and have found that our competitive bidding model is perfect for this type of real estate. Whether you choose to offer the land as a whole tract in its entirety or divide it into several parcels with a multi-par bidding platform, we will (with your input) make sure that the most dollars are realized. In short, we are experts in the simple and stress free way to sell your real estate, and we look forward to the opportunity to earn your trust while helping you accomplish your goals.
Luxury Properties
Our company specializes in not just listing and selling your home, but making the entire marketing and sales process an event. As the owner of a luxury property, an event centered plan is exactly what is needed to maximize exposure and profits. Our award-winning marketing team has to tools, expertise and laser focus to target market the select pool of potential buyers. Make no mistake, a luxury property MUST be marketed differently, and we are up to the task. We will give your home the attention, dignity and exposure it deserves, and we look forward to the opportunity to earn your trust while helping you accomplish your goals.
Waterfront Properties
Whether your property is on or near the lake, ocean or river, it takes a little different approach to be successful in the marketing and sale of your home. Our time-tested and proven processes maximize dollars for our sellers while taking all of the pressure and responsibility off of your shoulders and onto ours. Our award-winning marketing team assures that potential buyers are reached and the rewards of competitive bidding are realized. In short, we are experts in the simple and stress free way to sell your real estate, and we look forward to the opportunity to earn your trust while helping you accomplish your goals.
Residential Properties
For over 50 years, we have had the pleasure and privilege to help thousands of homeowners with the marketing and sale of their properties. Our time-tested and proven processes maximize dollars for our sellers while taking all of the pressure and responsibility off of your shoulders and onto ours. Our award-winning marketing team assures that potential buyers are reached and the rewards of competitive bidding are realized. In short, we are experts in the simple and stress free way to sell your real estate, and we look forward to the opportunity to earn your trust while helping you accomplish your goals.
Settling An Estate
For 50+ years, our company has had the privilege to assist hundreds of families in the delicate and sensitive matter of settling an estate. Several of our own team members have been involved in settling our own family’s estates, and we understand and are empathetic to all of the details and emotions involved. You can rest assured, that we will handle your estate situation with the utmost dignity and care while making the entire process as stress free as possible. Many times the estate process can seem overwhelming, and we are ready to ease your burden and help you complete this important task
Retiring & Relocating
You have worked hard. You are ready to enjoy your retirement years, and you no longer need your current home and all of the responsibilities it entails….we can help! We have had the pleasure and privilege of helping hundreds of clients who fortunate enough to be in your exact position, and we look forward to making this special and earned transition effortless, free from hassle and profitable. Our carefully crafted process will allow you to fulfill your plans and desires on your time schedule with minimal effort or energy expended. We look forward to earning your trust.
Regional Expertise with an Extensive Nation Wide Network
For Buyers Only
For Sellers Only
Real Estate Auctions
Auction Myth #1
Auction Myth #5
Auction Myth #6
Auction Myth #8
Auction Myth #9
Auction Myth #10
Auction Myth #11
Auction Myth #12
Auction Myth #13
Auction Myth #14
Auction Bidder Representation Acknowledgement
10 Criteria for Selecting an Auction FirmAs you take the time to consider whether or not an auction firm is the right one for you, please read these guidelines to help in your decision making. A quality auction firm:
|
Types of Auctions We Offer
Absolute Auctions
The word absolute is defined as being “free from restriction or limitation.” Absolute auction events are auctions when the product sells to the highest bidder regardless of price. Since 1968, our firm has witnessed that absolute auctions increase your auction attendance and interest by at least 50% and increase your overall return by at least 25%. We have personally sold several of our own family properties via this method.
Auctions with an Undisclosed Reserve Price
These are auction events in which the seller and auction firm mutually agree that the product will not sell unless and until an undisclosed reserve price is met or realized. Quite simply, if the auction price does not meet or exceed the reserve price, the property does not sell.
Live Outcry Auctions
These are auction events that are held on site or at a neutral location, and are conducted by the auctioneer “calling the bid” in a traditional auction chant style.
Online Only Auctions
These are auctions that are totally conducted and transacted through 100% online bidding via the internet. Typically, these are timed events where the buyer has a certain number of days or hours to competitively bid on property with a designated close time.
Live/Online Auctions
These are auctions where the seller and buyer can conceivably get the best of both worlds. These auctions combine the “live outcry” method and the “online” auction method. Buyers can choose either to show up at the auction and bid to the auctioneer “live on the lawn” or bid live real time online via the internet. Our firm conducts these type of auctions at most of our events.
Why Use Us?At Nicholls Auction Marketing Group, we take a backseat to no auction or real estate company as far as ethics, morals, communication, expertise, success rate and professionalism are concerned. Over the past 25 years, our firm boasts a 95% sales rate for all real estate offered via our competitive bidding method. Our professional staff is world class and is comprised of world and state champions, an award winning marketing department, dozens of specialty designations, top notch bid assistants, and an impeccable reputation for excellence. We do not wait for buyers to come to us. As an accelerated marketing firm, we aggressively seek them out, qualify them and make them a part of the pool of potential bidders and buyers. Our marketing team takes a back seat to no other in terms of exposing your real estate to the largest community of buyers possible. We are never satisfied and are constantly educating ourselves in order to serve you in the most cutting edge and effective way possible. Through the entire auction process we desire to do all the work. We want to take care of the thousands of details that will go into making your real estate event an overwhelming success. Throughout our organization you will find a commitment to honesty and integrity. This goes far beyond merely fair dealing and extends to every aspect of how we do business. When a Nicholls Auction representative makes a commitment to you, the entire force of our organization is behind it. This is our promise to you as a valued client and friend. |
Real Estate Auction Event
| Traditional Sale
|
The Nicholls Advantage“AUCTION” is a stimulating and action word. No word equals its power to instantly produce serious buyers with money in hand.
Nicholls Auction Marketing Group, with over 5 decades of auction superiority and over 250 years of combined experience, has been synonymous with excellence and success in the auction marketing and sale of real estate. Progressive sellers seek us out because Nicholls Auction Marketing Group’s auctions WORK!! Why?
Quite simply, Nicholls Auction Marketing Group has impeccable standards and reputation for excellence. We produce exciting events where bidders competitively bid to buy your property. SATISFIED CLIENTS are a direct result of our COMMITMENT to EXCELLENCE. This is our promise to you.
|
Video Gallery
Auction FAQWhat situations warrant using the auction method of marketing?When the clients objectives are to sell the property in the shortest possible time frame, truly see what the market will bear under terms and conditions favorable to the seller, and desire a marketing saturation of their property then auction is the way. Is the auction method ever used as a first selling method?Yes, the auction method is not only the best but should be the first choice. An auction does not create the price ceiling that a conventional listing does. The seller can set the conditions for the sale and eliminate endless negotiations. . . Are real estate auctions only for distressed properties?No, most of our auctions do not result from repossessed properties, but rather are the result of the smart seller. A smart seller chooses the cost effective, accelerated method of selling property rather than listing the property for an undetermined length of time. Usually listings require long term marketing periods with multiple unscheduled, showings and creative, contingency offers. The auction method sets the date the property will sell and eliminates these hassles. Can there be a reserve or a minimum bid on an item or piece of property?Yes, the seller has the right to execute a reserve or minimum bid. This figure is discussed with the auction professional during early negotiations of the contract and is not disclosed to any potential buyer under any circumstances. The seller has the right to accept or decline the highest bid if it falls below the established reserve price. If the high bid is less than my predetermined minimum value can I accept it?Yes, the seller always has the right to sell the property at the highest bid price. How long will the whole process take?Ideally, the contract must be signed at least 3-4 weeks prior to the auction day, the closing takes place approximately 30 days after the auction date. Where will the auction take place?On single properties the auction typically takes place on site, either in a tent, on the front porch, or in the living room. For multi-property or vacant land auctions a ballroom setting is typically more appropriate for the auction setting. How long after the auction occurs will I get paid?Approximately 30 days after the auction, a closing date will be set. At that time the property owner will be paid and turnover possession to the buyer. The closing will be insured by a professional title company. If it is a personal property auction, you will get paid on auction day. What factors determine the success at an auction?Many factors contribute to a successful auction, the desirability of the property being sold i.e. location, condition and surrounding properties. Secondly, and most important, realistic expectations on the part of the seller. Every property has a value, when a property is properly advertised and promoted and two or more approved bidders are in attendance the high bid achieve is true market value. If the seller realizes this and is truly motivated to sell at the achieved price under stated terms and conditions a successful auction occurs. What are the terms of an auction?The terms and conditions are devised to protect the seller and the process of the auction method. Properties are sold “as is, where is” with all faults. The purchase agreement is produced with no contingencies, including those for inspections and financing.
What does auction day look like?We suggest that you arrive 30-60 minutes prior to the start of the auction event. Upon your arrival, you will have an opportunity to register & present your deposit check, meet our team, preview the property at your leisure and get all your questions addressed and answered. The auction will start on time with the auctioneer highlighting terms and conditions, and then the bidding begins. There will be bid assistants to help you during the actual bidding process and answer all your questions. Your comfort and understanding during the bidding process is of paramount importance to us. At the conclusion of the bidding (3-5 minutes), the new buyer will immediately sign the purchase documents and endorse their certified deposit check to our real estate escrow account. The buyer will leave with paper copies of the purchase contract, and will also receive all documents in an electronic format. Our closing coordinator will stay in contact with you and your title/closing company throughout the entirety of the closing period ensuring a smooth transaction. |
Auction TerminologyAARE (Accredited Auctioneer, Real Estate) Absentee Bid Absolute Auction Appraisal AS-IS Auction Auctioneer Bank Letter of Credit/Guarantee Bid Bid Assistant Bidder Number Bidder Registration Bidder’s Choice Broker Participation Buyer’s Premium CAI These auction professionals have completed extensive and intensive auction leadership training at the Certified Auctioneers Institute (CAI) and have enhanced business and leadership skills. CAI auction professionals have completed three years of classroom, individual, and group work applied to their auction professional roles and business. Less than 850 professionals currently hold this designation. Choice Clerk Conditions of Sale Consignor Due Diligence Hammer Price Multiple Property Auction Online Bidding On-Site Auction Personal Property Property Information Packet (PIP) The package of information and instructions pertaining to the property to be sold at an auction event obtained by prospective bidders at an auction or from our website. Sometimes called a bidder packet or due diligence package. Property Tour (Preview) Real Property/Real Estate Reserve Auction Sealed Bid Auctions |
It is the passion and mission of Nicholls Auction Marketing Group to be the leader in the field of the accelerated marketing and sale of real estate via the competitive bidding method. We desire to make the buying and selling process simple and stress free for all parties. We commit to fulfilling this mission by always putting the client first, by remaining on the cutting edge of technology and education, by creating the market — not simply chasing the market, by always maintaining the utmost professionalism, by practicing top notch ethics, honesty, morality and obtaining FIRST CLASS RESULTS. |
Testimonials
Past Auctions
Nicholls Auction Marketing Group
VAAF #2908000729
40 Carriage Hill Lane
Fredericksburg, VA 22407
phone: (540) 898-0971
fax: (540) 301-5883
Offices Throughout Virginia and Affiliates Nationwide!!
Current Auctions
Our Mobile Bidding App
Not able to make it to one of our live auctions, but still want to bid from your computer or smartphone? No problem! Just use our mobile bidding app powered by BidWrangler! You can access the app online (using the frame here), but it works even better when you download it to your phone.
We Buy Too!
Need cash today? We buy homes, equipment, cars, trucks, and personal property. Receive an offer!
